Building an independent digital sales organization for East European tech startups

Overview

Client

Techmatch

Industry

Business Services

Markets

Central & Eastern Europe

Services

Ideation, Product Strategy, Business Strategy, Go To Market Strategy.

Techmatch is a B2B Outsourced Sales Team and Lead Generation company in Eastern Europe.

Techmatch

Techmatch is a B2B Outsourced Sales Team and Lead Generation company in Eastern Europe.

Techmatch was developed as a venture that clearly serves a market need in Eastern Europe. The challenge the venture is built to solve is the small to inexistent sales departments within East European tech startups. By lacking sales departments in their structure, decreases the chance for that startup to sign new clients and prove their business model.

Strategic Approach

Grai defined the vision for how the lead prospecting processes are going to operate and how Techmatch customers will be enabled by a web platform to receive RFP's and RFQ's from the generated leads.

Challenges

Techmatch was developed as a venture that clearly serves a market need in Eastern Europe. The challenge the venture is built to solve is the small to inexistent sales departments within East European tech startups. By lacking sales departments in their structure, decreases the chance for that startup to sign new clients and prove their business model.

Results

E36K in seed funding, 9 international sales representatives, E420K in generated pipeline, E10K MRR

Services

Ideation, Product Strategy, Business Strategy, Go To Market Strategy.

We knew that the tech startup ecosystem is lacking sales departments inside the fresh-founded companies. Together with Grai we defined a venture structure, services, and technology that proved to be what the market needs. With Grai's experience, venture building systems, and processes we launched the new business in 6 months.

Valentin Maior

CEO Techmatch

Discover how partnering with Grai can help you drive future business growth.

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News & Events

Innovation

Resetting the Future of Work Agenda

According to a recent report released by McKinsey, around 9.9 million jobs in CEE are at risk due to COVID‐19. About 36% of these jobs are also at risk of displacement due to automation by 2030.