Supporting the British Embassy in Warsaw connect the UK tech ecosystems with CEE startups

Overview

Client

British Embassy

Industry

Government

Markets

Central, Baltic & Eastern Europe

Services

Scouting and sourcing, ecosystem analysis and development, content planning & strategy

The Department for International Trade is a United Kingdom government department providing guidance, services, and support to help UK businesses, as well as for encouraging foreign investment and export trade. The British Embassy in Warsaw is driving a number of internal and external initiatives to help startups in Central Eastern Europe scale in the UK. One of their most important performance metrics is the number of empowered startups that established an office in the UK.

British Embassy

The Department for International Trade is a United Kingdom government department providing guidance, services, and support to help UK businesses, as well as for encouraging foreign investment and export trade. The British Embassy in Warsaw is driving a number of internal and external initiatives to help startups in Central Eastern Europe scale in the UK. One of their most important performance metrics is the number of empowered startups that established an office in the UK.

The British Embassy in Warsaw needed to find innovative ways to promote the UK market and the growth opportunities it has to offer to high-growth non-UK startups. Due to the global pandemic, they were also faced with the challenge of delivering any solutions digitally, a change they weren’t ready for.

Strategic Approach

Challenges

The British Embassy in Warsaw needed to find innovative ways to promote the UK market and the growth opportunities it has to offer to high-growth non-UK startups. Due to the global pandemic, they were also faced with the challenge of delivering any solutions digitally, a change they weren’t ready for.

Results

Sponsored by the British Embassy, Grai engaged 10-15 UK players and helped facilitate 200+ meetings between the UK organisations and the CEE startups willing to expand overseas.

Services

Scouting and sourcing, ecosystem analysis and development, content planning & strategy

Working with Grai was a positive experience in collaborating with an external agency. They managed to bring a large representation of UK innovation companies to network and partner with CEE startups. We’ve partnered with them because of their experience in working across multiple geographies, and with small and large companies.

Michal Sobczyk

Digital and Business Attache The British Embassy in Warsaw

Working with Grai was a positive experience in collaborating with an external agency. They managed to bring a large representation of UK innovation companies to network and partner with CEE startups. We’ve partnered with them because of their experience in working across multiple geographies, and with small and large companies.

Michal Sobczyk

Digital and Business Attache The British Embassy in Warsaw

Discover how partnering with Grai can help you drive future business growth.

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